An anniversary that crosses the ocean, between Italian heritage and international vision

Eighty years are made of people, of values, but above all of countless shared toasts that look to the future without ever forgetting one’s roots.

At the end of June, we brought this story across the Atlantic, choosing New York as a symbolic stage to honor our journey that began in 1946 among the hills of Conegliano and is now carried forward by the Dal Bianco family across three generations.

A journey that is not only geographical, but cultural: from Italy to the world, without ever losing the connection to the land where it all began.

Two days in New York, two ways of telling the same story

The celebration unfolded in two distinct moments, like two chapters of the same narrative.

The first carried the elegant rhythm of conversation and wine shared at the table. The second took on a freer, more convivial form of experience, where hands become language and time is measured in gestures.

Two different ways of being together. One single story.

Press dinner at Felice 83: when wine becomes storytelling

The first event took place at Felice 83, the first R.D.O. Ambassador Masottina outside Italy.

An exclusive press dinner brought together some of the most important wine & lifestyle journalists from the American scene, offering a space for dialogue dedicated to our origins, the values that have guided us since 1946, and the vision that continues to push us beyond Italian borders.

A moment of exchange that allowed us to deepen Masottina’s journey within one of the world’s most influential wine markets, reinforcing the story of an identity built over time.

It was here, in the heart of the Upper East Side, that Masottina introduced the new Heritage Collection to the US market: a project that interprets time as a defining element of quality, combining research, experience, and vision into a single oenological expression.

Pasta making experience: wine as a shared experience

The second day of the celebration turned into an immersive experience thanks to the collaboration with chef Andrea Belfiore and Ciao Evénto.

Influencers and guests took part in a pasta making experience in the heart of New York, living an authentic convivial moment where the act of “doing together” became part of the brand’s narrative.

Between dough, laughter, and sharing, wines from the Collezione 96 accompanied every moment of the experience, transforming the table into a place of encounter where wine becomes an expression of conviviality, culture, and authentic Italian lifestyle.

An approach that goes beyond tasting, turning wine into an experiential and cultural language.

Eighty years of Masottina: a story that continues to look forward

Two events, two different ways of telling the same story: that of a winery that for eighty years has interpreted the Conegliano Valdobbiadene territory with consistency, passion, and a constant forward-looking vision.

From specialized press to informal conviviality, every moment experienced in New York reflected what Masottina is today: a reality that continues to evolve without ever losing its connection to its roots.

Because every anniversary is much more than a milestone. It is a new starting point, to be celebrated together with those who every day contribute to writing our story, in Italy and around the world.

Masottina thanks all partners, guests, and professionals involved in the celebrations for sharing this important milestone and helping make it a moment of genuine exchange.