Every element tells a story.
The logo, in particular, embodies the most authentic identity of a winery, becoming a symbol capable of expressing values, terroir, and vision.
The Masottina logo was created with this purpose: to visually represent the elegance and harmony that have always guided the creation of our wines.
A distinctive mark that is more than just graphic design – it is a synthesis of a production philosophy built on balance, research, and a deep connection with the land.

 

A symbol that expresses the soul of Masottina

The Masottina pictogram originates from the interpretation of the initial “M,” transformed into a simple and recognizable graphic sign.

The fine, dynamic line expresses the pursuit of balance that defines every Masottina wine. A measured, harmonious elegance found in every harvest and every glass.

 

 

The Oval: a tribute to the terroir of Ogliano

The graphic element is enclosed in an oval, a deeply symbolic shape representing the glacial amphitheater of Ogliano, a landmark for the Dal Bianco family.

This embracing shape evokes the character of the land, ideally protecting the soul of Masottina wines. The oval thus becomes a symbol of protection, continuity, and harmony between humans and nature.

It is from this balance between terroir and vision that the Masottina style is born: elegant, refined wines that remain true to their origin.

 

 

An identity that evolves over time

The visual identity, refreshed over the years, represents a natural evolution while preserving the founding values of the winery. The Masottina logo continues to convey the same pursuit of balance that defines each wine: a harmony that transcends generations and renews itself vintage after vintage.

This year, Masottina celebrates 80 years of history, a milestone that tells a story of continuity, passion, and vision.

 

Discover the elegance and harmony of Masottina wines in the Wine Club